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Susan
G. Komen Race for the Cure
ZTA
began an association with The Susan G. Komen Breast Cancer Foundation in 1992 when it became the first national sponsor of
the Race for the Cure®’s National Series Breast Cancer Survivor Recognition Program. Since that year, ZTA has continually
served as a national sponsor of the Survivor Recognition Program. In the early 1990s, ZTA co-sponsored this program for three
years with Kellogg. In 2002, RE/MAX replaced Kellogg as ZTA’s co-sponsor. ZTA provides the signature pink T-shirts and
caps for participants to wear during the race. As part of the Survivor Program, ZTA also provides pink “In Memory Of”
and “In Celebration Of” back signs for participants to wear during the Race for the Cure® events so they may race
in honor of a friend or loved one. The ZTA Foundation also provides an educational item for each Race participant, such as
the ZTA "One in Eight” Breast-Self Examination (BSE)
Calendar Reminder Stickers.
On
behalf of ZTA, the Foundation has donated more than $1.6 million to The Susan G. Komen Foundation since 1992. Additionally,
more than 5,000 Zetas volunteer in excess of 50,000 hours each year to support the more than 100 Komen Race for the Cure®
events nationwide. Zeta Tau Alpha facilitates its local efforts through a ZTA Race Representative at each Race.
Courage Nights
Along with our partners at SELF Magazine, Lifetime
Television, Stila Cosmetics, Betsey Johnson, St. Martin’s Press and the Young Survival Coalition, Zeta Tau Alpha will be supporting the
book and the message of early detection through Courage Nights and numerous events across the country in conjunction with
the publication of WHY I WORE LIPSTICK.
The purpose of the Courage Nights is to create
an empowering environment, unite in the fight against breast cancer and shop for the cause. ZTA is happy to lend the “THINK-PINK!®”
logo and theme to unify the Courage Nights and related events. Everything from clothing, food, beverages, decorations, and
store windows will be decorated in PINK! Zetas across the country will be uniting to distribute breast cancer education materials
to attendees at the boutiques and other locations to be announced. The event is open to the public and we invite all Zeta’s
and their friends and family to attend these events!
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